The second year in a row for a small but heartwarming project - the Ir Nauda magazine subscription campaign. Basically, we continued the idea we started last year, just with a fresh angle – "the business ideas of others allow you to better spot your own". And, accordingly, we let the audience of ads spot some of them, too.
Concept, copywriting, and art direction.
![](https://cdn.myportfolio.com/88f9bcb0-003c-4945-990e-7416b6a0b97d/f4fd35a8-0109-45db-af1e-9fdcd39bf269_rw_1200.jpg?h=0eb063f883e2607ad4f6fbd421710ecd)
![](https://cdn.myportfolio.com/88f9bcb0-003c-4945-990e-7416b6a0b97d/f1a1ba64-ea01-4909-8c6b-2391c17a47ea_rw_1920.jpg?h=0211b9dbcbbdd14cfdbbd1153583a0b3)
![](https://cdn.myportfolio.com/88f9bcb0-003c-4945-990e-7416b6a0b97d/d8bf1258-3cda-4e87-b2b6-323ab45ae3eb_rw_1920.jpg?h=48c26b90251f998e0f31234f56ec3573)
![](https://cdn.myportfolio.com/88f9bcb0-003c-4945-990e-7416b6a0b97d/cbfadf0e-98b5-42d6-98cc-9b30aa2e88e7_rw_1920.jpg?h=db5c90a806d87cdfae4feeb67c5fd411)
![](https://cdn.myportfolio.com/88f9bcb0-003c-4945-990e-7416b6a0b97d/6ca57de7-7291-4937-910d-8c2278722f89_rw_1920.jpg?h=f77a853f2568801d60a38150f758d699)