Senior executives and CEOs may appear sharp and confident, but they feel insecure and anxious at times, just like the rest of us. Imposter syndrome, doubts, and fears are common experiences for them, as for any human being. What if we grab their attention by identifying and explaining specific  feelings that most senior executives are secretly experiencing? And, of course, offer a cure. 
We tackled this in a LinkedIn campaign to promote the SSE Executive MBA, a program designed for C-Suite executives to address these challenges and foster professional growth.
Concept and creative direction.